Copyright policy

You own what you create

The videos, photos, captions and comments you publish on Gs Challenge remain yours. Publishing on the platform does not transfer your copyright to us.

To run the platform we need permission to host and show your content. By publishing, you grant Gs Challenge a non-exclusive, worldwide, royalty-free licence to store, reproduce, and display your content inside the platform and in the places where the platform itself shares it — for example a preview card when a link is shared. That licence ends when the content is deleted, apart from copies already made in ordinary backups.

• You confirm that you hold the rights to what you upload, or that you have permission from the rights holder.
• You keep the right to remove your content at any time from your profile or library.
• Deleting your account removes your content from the platform.

Music and the licensed library

In a challenge, the artist provides the song or clip that entries are recorded against, and the artist is responsible for holding the rights to it. The Gs Challenge music library is licensed, Creative Commons or public-domain material that can be used in reels and stories without any further clearance.

User-created reels are muted by default so that copyrighted song audio is not reproduced. Reels that keep audio are intended for a creator’s own voice — talking, comedy, or short film content.

• Do not add a commercial recording from outside the licensed library to a video.
• Do not stream a full copyrighted song during a live stream.
• Do not re-upload another person’s performance as your own.

Reporting an infringement

If you believe content on Gs Challenge infringes a right you hold, tell us and we will act on it. Send the report through the contact form and include all of the following, so it can be assessed without a round of questions:

• The exact URL or URLs of the content you are reporting.
• The work you say is infringed, and what you own in it (composition, recording, video, photograph).
• Who you are — your name, and how we can reply to you.
• A statement that you have a good-faith belief the use is not authorised by the rights holder, its agent or the law.
• A statement that the information in your report is accurate, and that you are the rights holder or authorised to act for them.

What happens after a report

Reports are reviewed by a person. The content may be removed, muted or replaced while the report is assessed, and the account that published it may be asked for its side. Payouts attached to content that infringes someone else’s rights can be reversed.

If you believe your content was removed in error, reply to the same message or submit an appeal through the contact form. Explain what the content is and why you hold the rights to it, and the decision is looked at again.

Repeated infringement

Accounts that repeatedly publish content they do not hold the rights to are suspended, and permanent bans are used where the infringement is deliberate or repeated after a warning.

This policy sits alongside the Community Rules, which cover conduct, safety and payouts. Copyright reports and rule reports go to the same review team.